Blindspot

Blindspot

by Mahzarin R. Banaji, Anthony G. Greenwald

2016

This groundbreaking work delves into the unconscious biases that subtly shape our perceptions and judgments, even when we believe ourselves to be fair and impartial. Drawing on decades of research and the innovative Implicit Association Test, the authors illuminate the hidden mental processes that influence our attitudes toward various social groups. For anyone seeking to understand the complexities of their own mind and strive for greater equity in their interactions, this book offers a clear, accessible guide to recognizing and mitigating these pervasive "blindspots.

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